Ben’s Original

2024 RUNNER UP

For the 2024 Outernet digital compeition we set out to design London’s largest digital interactive cookbook and the chefs being London’s 9 billion residents.

We used a collage and scrapbook look and feel build out small stories of individuals and their own unique recipes.




Art directional look and feel boards 
of initial concepting stage:
©ARCHIVE HERE INCASE THAT WASN’T ENOUGH X